With big data comes great responsibility. This is what Spider-Man* might have said if he was working for Facebook these days. Facebook has the personal information, photos and likes of over a billion people with more than a trillion connections. That’s a lot of data, so no wonder that privacy concerns are mounting since Facebook announced its new Graph Search a couple of weeks ago, which uses everything we have been sharing on Facebook to let us look up people, places or photos, packaging it into structured information we can actually use.
This is like Google but instead of giving you links to external sites, results are Facebook pages for the people, places or things that match your query, making the search more personal than a traditional search engine. For example, you could search ‘restaurants my friends who live in Dublin like’ to get a list of places to eat in Dublin your friends ‘liked’, look for ‘friends that work at my company who like karaoke’ if you’re looking for a singing partner in crime or ‘new movies my friends like’ if you don’t know what to watch. This all sounds very exciting, but it can also be a bit scary, as Tom Scott’s Tumblr Actual Facebook Graph Searches shows. Read more »