Nothing seems to polarise marketers more than the topic of digital data privacy. At one end of the spectrum there’s the “Everybody look at me” Facebook mentality, and at the other the “I delete all cookies regularly” crew.

Personally – nothing springs to mind that I do online that really matters if anyone knows.

But just because nothing I’m doing is “wrong”, that doesn’t stop it being “private”. What I do is my business isn’t it? Read more »