The ratings war between BGT and the Voice took a new twist over the last couple of weeks.
It wasn’t the burning question of, are the audience behind the Voice Judges missing the faces of the super stars now they have turned around ? protected by chair backs higher than Fergies at Man Utd, or the glorious sight of Simon trying to work out if there is money to be made in the future of the performing dog,a dog that dances but doesn’t howl a tune or even say sausage’s; hard to see a future there.
The bewilderment regarding the Facebook purchase of Instagram has exposed the massive disconnect the old Media world has with the new media world, particularly the Television pundit. It’s a SKY buying the Premier League rights moment, the first time you use text moment, or an hour with Jeremy Bulmore moment. I have the Instagram app, I haven’t used it but I’m very aware that Damon Collins uses it a lot in his Tweets, and as he’s a brilliant creative it must be good. No one saw it coming, few can work out the benefit and none have stepped back to look at the wider picture. The fact is Facebook bought it because they could, it’s bit like Jay Kay and Ferrari’s, plus they have a view of digital beyond the share price, half year announcements and how much the current MD is being paid (the Instagram fellow just picked up $400m , makes Sly Bailey look cheap).
Tis full of suits in there !
Strange week this week not a lot to Blog about, what with Easter coming up,children off, roads empty yet petrol tanks full, our pals and colleagues enjoying one last ski run or praying for the sun to shine wherever.
So in advance of the potential tap on the shoulder from Phil Georgiadis for writing a blog so short that it”s a Tweet’ I’ll plough on.
What caught my eye last week was when a Westcountry staple food ‘the Pasty” became a controversial political battle ground . Read more »
She likes it !
It’s been front paged, podcasted, chat showed, Tweeted and anything else you can see or hear, yep on Saturday the battle of all battles of reality shows began , the BBC with their “shouldn’t be chasing ratings with the licence payers cash” The Voice vs ITV’s heavy artillery BGT ( BGT is what we call it in media land) – this war is going to go on for months which will either excite or depress depending on whether George Osborne has left you enough cash to have a social life or whether you just love reality.Either way you better get used to it as at least 5 hours of Saturday night in the near future will feature nothing but good and decent ordinary people offer up their souls in front of millionaires for the odds against chance of becoming a star. Read more »
Massive week for media events last week.
Brand new Apple ipad launched, of which the main feature seems to be the portent of what an Apple TV may be like ie a TV picture so sharp that it’ll burn your eyeballs out.
And on thursday our top Digital talent flew out to the SXSW Festival in Austin Texas to thrill about technical innovation and its relationship with brands and marketing Read more »
Sunday saw the much anticipated if not the ‘quickly’ launch of the Sun on Sunday. Launched to recapture the missing tribes of News of the World buyers- and those promiscuous ones who have migrated to the Mirror or elsewhere.
An extraordinary bold move , that has prompted comment from all and sundry, filled the Media Show and Media Talk podcasts – and had Tom Watson MP spluttering into his tea.
The news of the dedicated Formula 1 channel on Sky has been greated by enthusiasm by everyone I have spoken to and everything I have read.
Why does this news from Sky get such uniform approval and huge anticipation of an improved product to boot ? This in direct contrast to it’s moving to ITV some years earlier despite their excellent coverage. Read more »
Golly, when Jeremy Lee asked me to write the odd blog I thought easy – it’s not, takes ages and the WordPress spell check thing is a nightmare.
Dave Trott gets round it
By blogging like this
Which must make
It easier to check your
Grammar and spelling
I can’t do that
And anyway it’s his style.
Had lunch at the Wolseley last week, a real place not a place you follow or follows you or a place I have thank the good Lord ever seen someone become Sheriff of or been ousted.Nope its a place with real people with real lives and real stories.
I use two tube lines The Hammersmith and City when working with Acknowledgement and the Piccadilly line for the West End .
I discovered the tube when I left Carlton, imagine my surprise to see that below the very streets on which we walk and work somebody had built a train system – yes trains ,trains that even David Cameron and Rihanna use ;anyway these trains are rocked full of consumers,consumers consuming media. Read more »
