Daily Archives: June 25, 2013

RIP “advertising”?

I’ve stopped counting the times I’ve heard the term “storytelling” or now even “story whispering” at Cannes.

In contrast I have hardly even heard anyone use that good old fashion term “advertising”. At the biggest advertising festival in world, even ad men couldn’t bring themselves use the a-word.

Read more on RIP “advertising”?…

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